What to Consider When Deciding on Your DBA – And Why It’s Important

Nina L. Kaufman, Esq.

Nina L. Kaufman, Esq.

An award-winning small business attorney in New York City, Nina is a sought-after professional speaker and Entrepreneur Magazine online contributor. She is the go-to counsel for knowledge economy and creative companies, delivering legal services and educational resources that save them time, money, and aggravation.

Posted on May 16, 2015 in Business Essentials, Form a Company

A DBA – or Doing Business As name – will keep your business in good legal standing, so it’s a good idea to file a DBA as soon as possible after launching your company. The DBA or Fictitious Business Name designation was created as a form of consumer protection, to prevent business owners from operating under a separate name to avoid costly legal trouble.

To receive your DBA, it’s a simple matter of filing some paperwork with your Secretary of State. But, have you ever thought of why you are filing a DBA? And what you may need to look out for as a small business owner or entrepreneur? There are a few things you want to think carefully about – including how you will manage financials and what you need to discuss with your attorney and accountant regarding your new name. Are you considering selling your business eventually – or at least setting up your operations and processes in a way that will make it easy to sale? It’s imperative that you give careful considerations to your DBA name in this process.

To get the latest posts delivered right to your inbox, enter your email in the box below:

back to top