On Dangerous Thongs and Other Products

Nina L. Kaufman, Esq.

Nina L. Kaufman, Esq.

Nina L. Kaufman, Esq., owner of Ask The Business Lawyer, is an award-winning business attorney, speaker, and Entrepreneur Magazine online contributor. She saves consulting and professional services companies time, money, and aggravation by serving as their outsourced legal counsel.

Posted on March 7, 2017 in Disputes

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Damaged corneas were probably not what Victoria’s Secret had in mind when it designed its cheeky (ha, ha) little “low-rise v-string” (part of the “Sexy Little Thing” line). According to a lawsuit brought by a California woman last month (see Today show interview), the thong flew apart and struck her in the eye. She declined to state her damages, but her attorney declares, “It’s a matter of consumer protection.”

When you have stopped snickering and snorting (hey . . . I sure did), realize there is a lesson here. When placing products in the stream of commerce, you never know when you’re going to hit a rock. All the more reason to make sure you have the right insurance in place and that you’ve shielded yourself by operating as a corporation, LLC or other limited liability entity.

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