February 14, 2017
Listen to the Episode Below: With her award-winning background in film, TV, video, and web production, Jane Applegate has seen the exponential value in creating content that can be used in multiple formats. In this interview, we explore why small business owners don’t ask for help in reaching beyond their capacity … and what it takes to create a “Martha Stewart Model” for your business. Episode Highlights Why small business owners are like plate spinners in the circus How to look big when you’re small The #1 small business marketing tool What is “The Martha Stewart Model” (–and no, we don’t mean go to jail), and what needs to be in place for your business to expand this way Jane Applegate is one of America’s most respected small business experts. She’s the author of four books on small business success, including 201 Great Ideas for Your Small Business. She’s also a producer of television shows, marketing videos and independent films through her creative collaborative, The Applegate Group. Jane is passionate about telling stories and works…
Continue ReadingListen to the Episode Below: When was the last time you took a 2-week vacation? Were you tethered to your smartphone? How often did you check in to the office (whether you had to or…
Read MoreListen to the Episode Below: It’s lonely at the top, isn’t it? A constant barrage of negativity—naysayers harping at your business, customer complaints, delays in seeing ROI … not to mention the Greek chorus of…
Read MoreAs you look back on the past year, and think about planning for the future, you’ll ask yourself a question reminiscent of New York City’s former Mayor Ed Koch, “How’m I doin’?” So how are…
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I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.
With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.
And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.
I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.
