September 4, 2018
A customer comes to your business. They engage your services to solve their problem. What keeps them coming back, though, is the experience they have while you’re solving their problem. I tell you that to tell you this (indulge me): Between ages 5-8, I had a piano teacher I loved. Dorothy Jonas. She was petite, beautifully dressed. Peroxide blonde hair. She was warm and encouraging. Had a white, long-haired Maltese lap dog named Lovey. And gave me a cherry dot bakery cookie after each lesson. No Mozart I, but I played well enough. I looked forward to those lessons. But my parents wanted a Mozart. So I was pulled away from Mrs. Jonas and sent to “The Troll Under the Bridge.” A severe taskmaster. Lessons took place in the dark basement of her home. No cookies. No “support animals.” I was miserable. And ultimately stopped playing piano altogether. What was the difference between the two? After all, both were skilled piano teachers. Both worked with children. Both provided a solution for parents who wanted musically-inclined…
Continue ReadingHow to you handle long-term clients who try to wangle freebies from you? Like, Can we talk off the meter? Or, Can you just do this quick thing for me? It’s a challenge, isn’t it?…
Read MoreLest you think that only novice business owners have problems with business partners, here’s a comforting note from Robert Kiyoskai in his Cash Flow blog. Apparently, he made some choices that he thought were wise…
Read MoreDid you know that yesterday was Law Day? I suppose that for many of you, the day passed with nary a whiff of the incredible celebrations to be had. Parades in the street! Inspirational speeches!…
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I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.
With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.
And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.
I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.
