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How to Use Package Pricing to Scale Your Business

By Nina Kaufman, Esq.

Listen to the Episode Below: Tempted to create “packages” of services to get away from the time-for-dollars equation? You’re on the right path, but that’s not the whole story … as shown by the former client who swore by the saying, “What you lose in price you make up in volume.” [That client went out of business.] What else do you need? In this interview, Matt Perlman explores the pricing strategies and process you’ll want to consider before unleashing any “bundled services” on your clients … so that you keep them AND your cash register happy. How to Use Package Pricing to Scale Your Business How to calculate the profit you’re making on your current services Understanding the sales process you need to implement in order to meet your goals Why you shouldn’t bring on staff without a process to share with them The tips to creating “package pricing” and a foundation for continuity revenue Matthew Perlman has founded 6 companies and over the past decade has led the launch, acquisition and sale of different…

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Nina Kaufman

Flying solo doesn’t have to mean going it alone.

I’m Nina Kaufman.

I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.

With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.

And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.

I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.