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Expand Your Business to Other Cities … Profitably

By Nina Kaufman, Esq.

Listen to the Episode Below: How do you grow your business profitably without losing yourself in the process? Especially when your growth takes you into different locations? As the old Yiddish proverb goes, “with one tuchus (rump), you can’t dance at two weddings.” So this week’s guest, Michael Gazaleh, learned quickly that he would have to build local teams (who knew more about the “turf” than he did), and put away that “my way or the highway” attitude. In this interview, Michael explores how he successfully expanded City Running Tours into 17 cities across the country–and shares the metrics he uses to continually evaluates the success (or failure) of a given location. Expand Your Business to Other Cities … Profitably Michael’s go big or go home moment when he committed to growing his business beyond him The systems and team needed to expand the business to other cities How to communicate with team members in multiple locations The process for evaluating whether a location is working out How press and exposure can help you expand and grow…

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Nina Kaufman

Flying solo doesn’t have to mean going it alone.

I’m Nina Kaufman.

I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.

With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.

And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.

I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.