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What I learned from a lobster

What I learned from a lobster

By Nina Kaufman, Esq.

“We’re like lobsters,” said Nancy. “If we don’t grow, we die.” Nancy and I are at a speaking workshop in Orlando, led by world-renowned speaker Les Brown. We’ve been through 8 straight hours of drills, one-on-one coaching, and partner feedback in a cramped conference room. I’m worn out. It’s taking all of my energy just to sit upright. The fluorescent lights begin to flicker. Or it is my eyelids fighting not to close? I’m craving caffeine. Dark chocolate. I’d even jog around the swimming pool in my pencil skirt and 2” pumps. Anything for an energy boost. That’s when Nancy springs the lobster story. “There’s a lot we can learn from a lobster,” she says. “Lobsters have no bones or skeletons to give their bodies structure. They have a hard outer shell called an exoskeleton. But the shell doesn’t grow as the lobster inside it grows. Instead, when the lobster feels cramped, hormones tell the lobster it is time to get rid of its shell. If it doesn’t, the shell becomes a coffin.  Once it…

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Nina Kaufman

Flying solo doesn’t have to mean going it alone.

I’m Nina Kaufman.

I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.

With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.

And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.

I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.