The Problem All Small Businesses Have

Nina L. Kaufman, Esq.

An award-winning small business attorney in New York City, Nina is a sought-after professional speaker and Entrepreneur Magazine online contributor. She is the go-to counsel for knowledge economy and creative companies, delivering legal services and educational resources that save them time, money, and aggravation.

Posted on June 22, 2019 in Events & Resources, Video/Audio

In my law practice, I have worked with thousands of small business owners and entrepreneurs who consistently struggle with a huge problem: how to get more customers.

Recently, at the New York Times Small Business Summit, I interviewed Wendi Caplan-Carroll, of the popular e-mail marketing service Constant Contact. I asked Wendi questions that are on the minds of all of my clients who want to get more customers into their small business — and I can bet these questions are on your mind, too!

Wendi covered the following tips for small business owners:

  • How to get more people to see your e-mail content – even if they’re not on your list
  • Exactly where you should spend your marketing time
  • The top tips on how to grow your list – the right way
  • And a lot more…

You can view my 7-minute interview with Wendi here:

Have you used e-mail marketing in your business to bring you customers?

For more small business advice from the New York Times Small Business Summit, watch our other small business success videos!

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