Featured

How Are You Welcoming Your New Clients?

How Are You Welcoming Your New Clients?

By Nina Kaufman, Esq.

What is it that makes clients feel welcome … and want to go back to you? It involves more than just handing out coffee mugs with your logo on it. It’s about a welcoming experience. (Like the one I had with Gina Le at Gina Le Salon) In this short video, I give #solobiz and #smallbiz owners 3 tips for creating a first experience that will make your clients want to return to you for more. Are you making them feel cared for by: Having an intake process that explores their goals Educating them so they make better decisions Checking in with them periodically I invite you to look at your Client Welcome Process. And if you’d like 1-2-1 guidance on why your clients might not be coming back as often as you’d like, let’s set up a call. Visit KaufmanBusinessLaw.com. Interested in working with Kaufman Business Law? Contact us today. Contact Us

Continue Reading

Popular

What’s the next right thing for your business?

I know how it feels to have the rug pulled out from under you and not know which direction to turn. My younger brother contracted Hodgkin’s Disease when he was 9, at a time when…

Read More

Never Again: Honoring September 11th

Although my colleague, Howard Greenstein, wrote his post “How to Honor September 11th” several years ago, I still think it has enormous value today. Wouldn’t it be something if we really could turn this day…

Read More

Divorced — but still in business together

I can’t imagine wanting to stay in business with an ex-husband.  Maybe it’s a sign of how my past romantic relationships panned out (yes, I eventually threw away the voodoo dolls) — with that level…

Read More
Nina Kaufman

Flying solo doesn’t have to mean going it alone.

I’m Nina Kaufman.

I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.

With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.

And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.

I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.