Featured

Dispose of Delinquents and Deadbeats

Dispose of Delinquents and Deadbeats

By Nina Kaufman, Esq.

Avoid taking on such clients, and establish penalties if they slip through your net. Delinquent clients are like an acid drip: They eat away at your profit margin and corrode your cash flow. And once a client moves from late-paying to delinquent, it’s usually too late to expect a quick and happy ending. Just as in sports (and war), “the best defense is a good offense.” Avoid taking on delinquent clients in the first place. Here’s how: Step One: Choose your target market wisely. You can’t be all things to all people. Choose a target market that makes sense, given your expertise and capacity, and start there. Once you’ve established a strong foothold, then consider going beyond. Companies that take whatever walks through the door routinely find that those clients: 1. Don’t appreciate their work, and 2. Can’t or won’t pay full price for what they received. Plus, you may spend inordinate (and unprofitable) amounts of time trying to service them. Step Two: “Profile” your potential clients. A client that fits your target market won’t necessarily…

Continue Reading

Popular

Choosing Partners: A Decision of Paramount Importance

OK, I’m not going to gripe and ask why I’m not on Trump University’s faculty when I see someone else blogging about business partnerships.    Clearly, Randal Pinkett, PhD, is tighter with “The Donald” than…

Read More

Diversify, But Keep It Legal

Here are tips to help you avoid multiple headaches from having multiple business lines. Tough times call for creative measures. So it’s no surprise that many of the entrepreneurs I’ve encountered are taking on something…

Read More

Drafting a Letter of Intent without the Pitfalls

Letters of intent can be dangerous things in the wrong hands.  Also called memoranda of understanding, term sheets, or discussion sheets, a letter of intent (LOI) is a document that outlines an agreement between two…

Read More
Nina Kaufman

Flying solo doesn’t have to mean going it alone.

I’m Nina Kaufman.

I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.

With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.

And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.

I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.