Featured

Smart Networking for Client Pipeline Growth

Smart Networking for Client Pipeline Growth

By Nina Kaufman, Esq.

One of the key components of a strong business is making sure you always have “stuff” in the pipeline. As we move into summer and the (theoretically) warmer weather, there are lots of delicious options for networking. Outdoor terraces, harbor cruises, events in public parks–they’re a wonderful way to enjoy a bit of natural beauty in a more relaxed setting, while keeping your foot on the gas, so to speak. Especially while the economy is a little shaky, networking intelligently can ensure that people remain interested in you. How can you do that? According to Liz Lynch, author of Smart Networking and the Smart Networking Blog, people will be interested in you when you tell then what’s in it for them. Let face it: As human beings, we’re hard-wired for survival. And we love stories. As Lynch points out, if you’re able to combine the benefits of what you do (which enhances the other person’s “survival”) and can do so with examples (stories), you’ll go a long way to making–and keeping–solid connections. Have questions about…

Continue Reading

Popular

What Do Women Want? . . . And Can This Strategic Alliance Provide It?

Although my low-maintenance husband would disagree, I’m a relatively simple gal. Yes, I may pile too many obligations on my plate and you need a 3-D scorecard to keep track of all of my meetings…

Read More

How Alliance Partnerships Have Ripple Effects

Whether we like it or not, our actions in business have consequences.  Especially if you’re a larger company under the spotlight.   Here’s an interesting thread from The VAR Guy about recent developments at Dell…

Read More

Five Rules for Collecting Late Payments

Let’s face it: Once you’re headed to the courthouse to collect a bad debt, you’ve lost. Lost, because you rarely, if ever, get 100 cents on the dollar. Lost, because you lost time and energy…

Read More
Nina Kaufman

Flying solo doesn’t have to mean going it alone.

I’m Nina Kaufman.

I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.

With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.

And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.

I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.