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Recalibrating Your Deadbeat Meter

Recalibrating Your Deadbeat Meter

By Nina Kaufman, Esq.

Trying to collect on a delinquent debt is rarely a profitable experience – in any sense of the word. You can prevent time-consuming lawsuits by becoming savvier about choosing the right clients. Your productivity and success will depend on your ability to pre-screen for these problem people so that you don’t take them on in the first place. KNOW THYSELF Ideal clients don’t just drop out of the sky. You need to develop a plan for attracting them effectively.   Revisit your business plan – Part 1. What do you do? Whether or not you actually put a formal plan to paper, you should have a good idea of the business you are in. If you’re a website designer, for example, where does your expertise lie? Designing the graphics? Writing the copy? Programming the code? Hosting the site? A combination of the above? Problems arise when you try to be all things to all people . . . but don’t have the experience, staffing, or real desire to do it all. Invariably, when you get…

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Nina Kaufman

Flying solo doesn’t have to mean going it alone.

I’m Nina Kaufman.

I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.

With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.

And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.

I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.