by Nina L. Kaufman, Esq. on July 23, 2017

“Insuring” the Success of Your Business

As if you didn’t have enough to worry about with running your business, there are a host of reasons your company could be sued. Millions of civil lawsuits get filed every year in the United States. Like the Biblical Ten Plagues, potential business perils swarm, and should they land on your company, can wreak enormous […]

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by Nina L. Kaufman, Esq. on July 20, 2017

What do clients want, really?

I came across an old post by Roger Glovsky, the Virtual Lawyer, that asked the age-old question, “What do clients want?” (And no, almost surprisingly, “perfection” is not the answer) Seems, attorneys would do well to put the shoe on the other foot.  We’re so used to brandishing our exceptional intellectual prowess as a way […]

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by Nina L. Kaufman, Esq. on July 17, 2017

Legal Lessons for Women Business Owners – Part 3

Owning a successful business takes lots of different knowledge and know-how to get it running smoothly—which includes avoiding risks.  Yet many entrepreneurs forge full steam ahead without professional legal advice … for a variety of reasons. Cost. Fear. Ego, to name a few. But without it, seemingly small missteps like “oops, my independent contractor should […]

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by Nina L. Kaufman, Esq. on July 14, 2017

5 Easy Ways to Get Sued on Facebook

I’ve been saying this for a while: if you’re want to play in the Internet ballpark, you have to learn the rules. In his recent post, 5 East Ways to Get Sued on Facebook, Jonathan Bailey of Plagiarism Today clearly outlines, as the title promises, five ways you can get yourself in trouble on Facebook. You […]

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by Nina L. Kaufman, Esq. on July 11, 2017

Choosing the Right Network Marketing Business Partner-Part 4

What kind of a schmuck agrees to  front the money and only take 50% (me, obviously). And another lesson from the “why didn’t I see this coming?” department: We couldn’t agree on a business name.  Sounds crazy, right?  We kept going back and forth with different names for the business — Grace wanted one that […]

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by Nina L. Kaufman, Esq. on July 8, 2017

Measuring Your Article Marketing ROI

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“You can’t change what you can’t measure,” my friend and colleague Rochelle Lisner of Dynamic Business Growth often says. That becomes particularly thorny in the nebulous world of networking and marketing. Sure, it’s “easy” to make the comparison when you’re comparing dollars for dollars–for example, “I spent $1,000 on a journal for an event, and […]

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by Nina L. Kaufman, Esq. on July 5, 2017

Choosing the Right Network Marketing Business Partner-Part 3

I learned the hard way (see Part 2) that looking for easy money rarely brings it.  Yet another class in the School of of Hard Knocks: I was fronting all the money.  Yes, Grace and I agreed to split everything 50/50, but because of her particular work situation, she could not “officially” be listed as an […]

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by Nina L. Kaufman, Esq. on July 2, 2017

How to Create a Virtual Team and Not Lose Your Mind

If you haven’t figured it out by now, you’ll learn that there’s no way a busy small business owner can accomplish everything you need to in a given day.  So you have two choices: leave things unfinished, or expand your capacity by developing a team. But creating a team–one that works effectively–is both art and […]

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by Nina L. Kaufman, Esq. on July 2, 2017

Jumpstarting Your Online Business (Tax-Wise, Anyway)

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Q: I will be starting an online gift basket business in a couple of months and have a couple of questions: Although I will be operating a sole proprietorship business (and I was told that an EIN number is not required for sole proprietorship businesses), I do not want to use my Social Security number. […]

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by Nina L. Kaufman, Esq. on June 29, 2017

Are your interns small business kryptonite?

“There’s no such thing as a free lunch,” said my colleague, Joe Harris, Esq. of White Harris PLLC. “That’s what small businesses need to understand about interns.” Joe reaches for the check (“Ironic,” I think, “… seems I am getting a free lunch!”) as we chat about the trends and challenges we’re seeing for small […]

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