Q.:  I have a great deal of creative content that is produced in-house, all copywritten materials owned by my company.  I am not only better suited to creating the content, I also prefer to spend more of my time with the creation and marketing of that considerable content than in “protecting” or chasing down the […]

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by Nina L. Kaufman, Esq. on October 29, 2014

TweetChat on Business Partnerships with @SmallBizLady!

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What do you want to know about business partnerships?  Join me and Melinda Emerson, The Small Biz Lady, for a TweetChat at 8pm (ET) on Wednesday, September 22nd.  I’ll be sharing my insights on business partners, what makes for a solid partnership, and what parts of the process you DON’T want to DIY.  Sign up for […]

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by Nina L. Kaufman, Esq. on October 28, 2014

Customer Service 101: How to Keep Your Clients Happy, Part 5

Customer Service 101 for Lawyers involves more than just doing legal work.  It includes: Choosing clients who are the right fit for your firm’s size and expertise Keeping current, not just on law but also on trends affecting your clients’ issues Clear and timely communication Thinking creatively It’s a tall order.  But if you can […]

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by Nina L. Kaufman, Esq. on October 27, 2014

Small Business Optimism on MSNBC

If you slept in this past Sunday morning (and normally, I would, too), you may have missed my segment on MSNBC’s “Your Business” where I was part of a panel that included venture attorney Jennifer E. Hill and National Federation of Independent Business chief economist, Bill Dunkelberg. What’s your take on the economy? How has […]

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by Nina L. Kaufman, Esq. on October 27, 2014

Are you breaking down, or breaking through?

Stuck. That’s how I felt last week. The kind of paralysis that comes from trying to do too much all in the same moment, not knowing where to turn, not thinking clearly, not getting traction. The phrase “… being too much in the world” kept dancing in my head. Ever felt that way in your […]

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by Nina L. Kaufman, Esq. on October 26, 2014

Customer Service 101: How to Keep Your Clients Happy, Part 4

We noted in the previous post why communication plays a vital role in keeping customers happy. But if communications requires good people skills, the third “C”, creativity, requires good lawyer skills.  Clients are happy when you solve their problems.  When you’re solution oriented, not a “deal breaker.”  That’s hard to do when you don’t have […]

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by Nina L. Kaufman, Esq. on October 25, 2014

Conducting Background Checks

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Whatever unpleasant associations background checks may bring up, they can form an important facet of your due diligence for your small business. It’€™s not just about criminal matters, although that’s a part of it. For example, if you intend to hire an employee to handle sensitive financial matters, you’d want to know whether they have a previous […]

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by Nina L. Kaufman, Esq. on October 24, 2014

Hello Goodbye

Yes, it’s the title of a Beatles song. But “hello goodbye” also reflects those the awkward feelings raised by having to confront the “what happens if this doesn’t work out?” question that lurks behind all partnerships, strategic alliances and other business relationships. “Why do I have to focus on things going wrong?” entrepreneurs ask me. […]

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by Nina L. Kaufman, Esq. on October 23, 2014

What Are You Grateful For? (Don’t Be a Turkey!)

“What are you grateful for?” I ask that question in my pre-Thanksgiving issue of All Systems Go! I said: I’m grateful to all of YOU who read All Systems Go! and reach out to share your thoughts and ideas. Grateful to family and friends for all their support (especially my husband, Joe) in helping me ROCK my […]

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by Nina L. Kaufman, Esq. on October 22, 2014

The Nuts and Bolts of Running a Business–on 9/23

They say that when it rains, it pours.  After a quiet summer, I find myself with 4 speaking presentations taking place within a single week!  In addition to #smallbizchat, a roundtable on buying a business, and teaching a class on protecting your IP for the Levin Institute, I’ll be a panelist at the NYT Small […]

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