Where Can I Get an Umbrella Hat?
- March 18, 2014
It’s all fine to automate and be online, but sometimes, success requires a personal touch. More lessons from the UK campaign trail. More, on Daily Dose . . . Want to learn more about Kaufman…
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May 23, 2017
Listen to the Episode Below: When so many people clamor for your expertise, you learn quickly that scaling is the key to sanity … and success. Patty Lennon found this out first-hand when she used crowdfunding to launch a new venture … and did it so successfully, that everyone wanted to know her secret. But answering that need quickly became its own full-time job. In this interview, Patty Lennon explores the vision and systems that made her initial crowdfunding campaign successful, and how she’s scaling further by creating a crowdfunding certification program. Scale Your Know-How with a Certification Program The big picture focus that makes a crowdfunding campaign successful How having pre-launch systems in place helped you streamline the crowdfunding process The ensuing chaos of becoming an “instant expert” and how that affected Patty’s business The inspiration for creating a certification program so she could scale What goes into the process of creating a certification program so that anyone (who’s certified) can deliver it Patty Lennon plunged headfirst into the Wild West World of crowdfunding…
Continue ReadingIt’s all fine to automate and be online, but sometimes, success requires a personal touch. More lessons from the UK campaign trail. More, on Daily Dose . . . Want to learn more about Kaufman…
Read MoreThe dining room was a sea of Post-It® notes. All over the table. They flowed out into the foyer, onto the cabinets, into the kitchen. Such was the organizational state of Molly Mahoney Matthews’ newly-launched…
Read MoreStrategic alliances. They’re great when used effectively to expand the range of your product or service offerings. They’re not so great when you collect them like Manolo Blahnik shoes, merely because, well, everyone else has…
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