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The Long, Strange Trip That Is Scaling a Small Business

The Long, Strange Trip That Is Scaling a Small Business

By Nina Kaufman, Esq.

Ever had songs you haven’t heard in ages suddenly plant themselves in your head from … who knows where? Today, it’s the Grateful Dead’s “Truckin’” (odd—I was never a fan): Lately it occurs to me … what a long, strange trip it’s been. Why now? Maybe because it’s time for the big reveal. (See below!) Time to leave the cocoon. Time to share what I’ve learned from the partnership that imploded. The business worth not much more than a hole in a doughnut. The $40,000 in credit line debt I had to paid off single-handedly. The years of wrestling with “What’s next?” The new mission, and renewed determination. The frustrations of shaping and molding what seemed like a scary, ugly idea into something with promise. Why the drawn-out journey? Because I realized after 15 years that law wasn’t everything. It’s like looking at a skeleton and saying “that’s the entire body.” It’s not. (You know that.) Important, yes. Vital, even. But not the totality. And likewise, my singular focus on law wasn’t an urgent entrepreneurial…

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Nina Kaufman

Flying solo doesn’t have to mean going it alone.

I’m Nina Kaufman.

I know first-hand that running a knowledge-based service business has unique challenges. It’s so much easier when you have an advocate in your corner. Over the past 25 years, I’ve worked with thousands of New York business professionals who want a legal advisor to guide and support them as they navigate the business world.

With wide-ranging experience as a business attorney, strategist, and media authority, I bring the added power of a business lens to the legal issues my clients are facing.

And because I’ve been a business owner myself, I’ve lived through the soaring highs and devastating lows – like when my first law firm failed. So I understand what’s involved to serve great clients, detect business risks early and build a true legacy.

I can’t get those 12 years back. That’s why I have made it my mission to ensure that business professionals like you can become wise and discerning leaders, build a solid business, and live your best life.