Gain Leverage By Franchising Your Business

By Nina Kaufman, Esq.

Listen to the Episode Below:

Do you really want to be working this hard for the rest of your life? Has your business grown beyond your current capacity? If so, it may be time to inject some leverage by franchising it. You might love your company and not want to sell, but franchising could maximize your income while you stay involved with your company and its future.

In this episode, CEO and strategic event planner Tami Forero outlines how she assembled a great team of business minds to fill the gaps, how she got inspired by policies and procedures (yes, it’s possible!), and the key elements that made her business ripe for franchising—that could apply to your business, too!

Gain Leverage by Franchising Your Business… cob091_tami-forero

  • Shift your thinking. Even if your industry doesn’t commonly have franchises, so what? You can be the first. Your business doesn’t have to follow the beaten path. Be open to possibilities that will give you a better work/life balance.
  • Look for the problems that need solving over and over. Tami found them when she started teaching in the event industry, and the same issues kept cropping up. What “special sauce,” series of steps, or formula do you use to solve your clients’ problems? 
  • Structure gives you freedom. Without structure, you can’t harness (or replicate) your business growth. When you have good systems and processes in place, even the mundane and boring become exciting when you see how they contribute to your business success. 
  • Play to each team members’ strengths. Don’t just delegate to any warm body. If you have a team member who is creative, give them some problems to solve. You might be surprised at the positive impact this has on your company and on that individual.

Tami Forero was an “accidental entrepreneur” who grew to be able to franchise a business. If you want to leverage your time, money, and effort like she did, be sure to carve out the time to listen to Cash Out BIG!


Today’s guest, Tami Forero, is the CEO of Forte Events, an event-planning company. She’s found a way to franchise her company. Today she’ll share her journey into “accidental” entrepreneurship and how she developed her skills and abilities. If you want to work smarter and not harder, this episode is a must-listen!

Tami Forero is a strategic event planner and CEO of successful, Colorado Springs-based company, Forté Events, Inc. With twenty-four years of event planning experience, Tami helps clients meet goals using experiential events and is a sought-after speaker nationwide, on subjects of sales, work life balance, and profitability. Forté Events has created unique training and leadership development programs that have earned international recognition and awards. Tami has helped companies significantly increase their profits in record time, attract and retain employees, and successfully launch products and community programs. Over the past ten years, Forero’s company has doubled or tripled sales each year, even during economic recession. The Forté Events team not only plans and executes corporate, non-profit, and social events worldwide, but also enjoys working together for their “perfect” clientele.

Favorite Quote:  

“She is clothed with strength and dignity and she laughs without fear of the future.” ~ Proverbs 31:25

Learn more about Tami Forero:


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