How to Use a Strategic Alliance to Get AheadBy Nina Kaufman, Esq.
Strategic alliances are much more than just a gesture of mutual goodwill – they have become a necessary tool, whether it’s to strengthen social responsibility credentials, pursue complex R&D projects, or simply grow in ways that one company can’t manage alone.
Click on the link for a series of articles culled by BNET on the finer points of making strategic partnerships work.
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