Strategic Alliance Success Story — Here’s the Actual Story

By Nina Kaufman, Esq.

Yes, I know blog posts can be short — as short as a single link to another site — but that wasn’t my intent with my last post on “A Strategic Alliance Success Story.”  [Don’t get me started about technical glitches and how I’ve been missing my own posting deadlines!]

As you can see from the article about Marian Banker and Ramon Ray’s Small Business Summit, held in NYC in February, they have managed to have a wonderful collaboration for the past several years.  Partly, it seems, because they have been laser-focused on the purpose of the collaboration (building an annual conference) . . . AND they and bring different skills to the mix.  Plus, when you see then together at the Summit, they’re having a ball!

So strategic alliances needn’t be all gloom and doom — nor do they need to be all-consuming.  But you do need to choose wisely, as Marian and Ramon did.  Read the article on Marian’s site to find out more!

Want to learn more about Kaufman Business Law? This is the video to watch.